It's nice to check in with Ghost again - and get some value for my paid Ghost(pro) subscription.

The platform is really developing at a fair old clip. That might seem like an odd thing to say about a platform that has yet to reach a 1.0 release three years after it started, but it's already a pretty robust, sophisticated publishing platform. The addition of desktop apps has crossed another requirement off my list before I move OM&HB off WordPress and onto Ghost.

The only problem is that the list has grown a little bit longer. The advent of publishing formats like Facebook Instant Articles, Accelerated Mobile Pages and Apple News Format mean that they are rapidly becoming a prerequisite for serious online publishing.

They're not there yet - but discussions in the Ghost Slack suggest they might be on their way. And when that happens - well, my reasons not to migrate are pretty much all gone.